Digital Marketing Management
- Program Accreditation: Diploma Program
- 17 weeks – Total hours: 340
Program Overview
Digital Marketing Management is a comprehensive program designed to equip participants with the knowledge, skills, and strategies needed to excel in the dynamic field of digital marketing. In today’s digital age, organizations are increasingly relying on digital channels to reach and engage their target audiences. This program provides a deep dive into the principles and practices of digital marketing, empowering participants to drive growth, enhance brand visibility, and achieve measurable results in the digital landscape.
Career Opportunities
The digital marketing management program prepares students for diverse career opportunities such as Digital Marketing Specialist, Social Media Coordinator, Content Marketing Specialist, SEO & SEM Specialist, and Email Marketing Coordinator. The Digital Marketing Management program prepares participants for a wide range of exciting career paths across various industries.
Admission Requirements
- An Ontario Secondary School Diploma or equivalent; or be at least 18 years of age or older and pass an entry test.
- English proficiency requirement for international students.
Graduation Requirements
- Achieve a minimum mark of 65% in all of the module assignments and exams.
To successfully meet the program outcomes the student must:
What You Will Learn
The course consists of 8 modules. These modules are covered in the classroom.
- Study Skills- critical thinking, writing and research basics
- Marketing Management.
- Digital Marketing Fundamentals.
- Social Media Marketing Strategies.
- Big Data Analytics in Business.
- E-Commerce.
- Strategic Web Design.
- Project.
JOB FINDING WORKSHOPS ARE INCLUDED
Digital Marketing Management Diploma Program is approved as a vocational program under the Ontario Career Colleges Act, 2005.